A target audience is a specific group of people most likely to be interested in your product, service, or message. Identifying them allows businesses to tailor their marketing efforts to resonate with a group’s unique needs, rather than using a “one-size-fits-all” approach. Key Components of a Target Audience
Understanding your audience involves looking at several layers of data to build a complete profile: How to Identify Your Target Audience in 5 steps – Adobe
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